Inside the ICU Team
This week, we’re rerunning Episode 7 of Caddis Cast, featuring Brynley and a closer look at the ICU team — what they do, how they support our stores, and where they fit into the bigger picture across the Caddis companies.
Brynley breaks down the purpose of ICU and clears up an important point: the team isn’t there to take leads away from stores. ICU helps make sure opportunities that might otherwise go unanswered get followed up on and connected with the right people.
It’s a good refresher on how ICU works alongside our teams to improve communication, follow-up, and the customer experience.
This is also our final rerun! Starting next week, Caddis Cast is back with brand-new episodes.
Have an idea, question, piece of feedback, problem, solution, or something happening at your location or on your team that we should talk about? Drop it in the Tacklebox at tacklebox@caddiscap.com. Your submission goes straight to the executive team and could even be featured on a future Caddis Cast episode!
And don’t forget your weekly report question: “What was your takeaway from this week’s episode?”
Rewatch Episode 7
Rewatch Episode 7 of Caddis Cast as Jay sits down with Brynley to talk about the ICU team, why it was created, how it supports our stores, and how better follow-up helps make sure opportunities don’t fall through the cracks.
Nick Murray
Next week kicks off 9 brand-new episodes of Caddis Cast, with one new episode each week. Let us know what you think in the comments, and thanks for participating!